The Kensington Arcade digital screen targets both shoppers and daily commuters. Wildstone managed the entire project in order to deliver a new income stream through Out of Home (OOH) to the owners of the arcade. On instruction this landmark site was successfully tendered to Superspace Ltd, an exciting new digital OOH Media owner. Wildstone Build designed, engineered, procured, installed and commissioned the screen installation introducing one of the finest pitch LED screens to the UK OOH market.
Kensington High Street is one of London’s key retail locations with 3.1m shoppers spending £11.5b every year. The arcade itself welcomes a footfall of over 15m every year as commuters pass through it to access the tube network on a daily basis.
The 11m2 site and 3.9mm screen spans the area directly above the exit and will prove to be a highly valuable channel to any integrated communications strategy allowing advertisers to engage with the particularly affluent audience that this new screen reaches.
Here at Wildstone Build we pride ourselves on the attention to detail and quality of our work and offer landlords and media owners alike a full turnkey digital OOH solution. If you have a potential advertising site or are considering installing digital screens and would like to discuss the project then please contact the Wildstone Build team on 020 7751 7300.